We are seeking a highly motivated and experienced PPC Manager to join our digital marketing team.

The PPC Manager will be responsible for managing pay-per-click campaigns across various channels, ensuring their successful execution, and setting up and analyzing dynamic campaign reports.

The ideal candidate will have a proven track record of driving measurable results through PPC campaigns and will have experience managing a team.

Key Responsibilities:

• Develop and execute PPC strategies for various clients, including campaign structure, keyword research, ad copy, targeting, and bidding strategies
• Monitor and analyze campaign performance to identify areas for improvement and optimize campaigns for maximum ROI
• Provide strategic guidance to clients and internal teams on PPC best practices and trends
• Manage PPC budgets and forecasting to ensure campaigns are running efficiently
• Set up and maintain Google Tag Manager to track website conversions, user behavior, and other important metrics
• Work with the creative team to develop ad copy, landing pages, and other creative assets
• Stay up-to-date with industry trends, new PPC tools, and search engine algorithm changes
• Set up and analyze dynamic campaign reports to provide actionable insights and recommendations to clients and internal teams

Qualifications:

• Bachelor's degree in marketing, advertising, or a related field
• 2+ years of experience managing PPC campaigns across various platforms (Google Ads, LinkedIn Ads, Facebook Ads, ТikTok Ads etc.)
• Proven track record of driving results through PPC campaigns
• Strong analytical skills and experience with web analytics tools (Google Analytics, Facebook Insights, etc.)
• Experience setting up and analyzing dynamic campaign reports
• Excellent communication skills and the ability to work effectively with cross-functional teams