Meta Paid Ads Specialist (Home office or On-site)

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About Dentaprime Founded in Bulgaria in 2006, Dentaprime has grown into Europe’s largest dental clinic, trusted by over 14,000 patients annually. Since expanding to the UK in 2017, we continue to invest heavily in digital innovation, performance marketing, and exceptional patient experience.

Behind every smile we restore stands a powerful digital engine — and that’s where you come in.

Why Join Dentaprime? We know top digital talent looks for more than “just a job”. Here’s what makes Dentaprime different: Work that matters: Your campaigns directly support a meaningful mission — helping people regain confidence and quality of life. Real growth, real budgets: You’ll work on large-scale international campaigns with real impact, continuous testing, and room to grow your expertise. A collaborative, creative team: You’ll partner with designers, content creators, analysts, and an external paid media agency — learning fast and building better together. Well-being first: From healthy lunches and smoothies to a supportive work culture — we believe great performance starts with feeling good. Your Role As a Meta Paid Ads Specialist, you’ll play a key role in scaling Dentaprime’s digital presence and lead generation across Facebook and Instagram. You’ll be hands-on with campaigns, data, and creative testing — while collaborating closely with both our internal marketing team and external paid media agency. This role is perfect for someone who loves numbers, creativity, and performance optimization.

! Enjoy the flexibility to work either from our office or from the comfort of your home. What You’ll Be Doing



  • Plan, launch, and optimize Meta advertising campaigns focused on lead generation and conversions
  • Manage budgets, audiences, and creatives to maximize ROI and reduce CPA, CPL, and CPB
  • Analyze performance using Meta Ads Manager, GA4, and tracking tools, turning data into actionable insights
  • Test ad creatives, messaging, and funnels while maintaining strong brand alignment and Meta compliance
  • Collaborate with design, content, and analytics teams for high-performing execution
  • Conduct competitor and audience research using Meta Audience Insights and Facebook Ad Library
  • Present results, learnings, and optimization ideas to the marketing team


You’re a Great Fit If You Are

  • Analytical and data-driven, yet creative and curious
  • Confident working with numbers, metrics, and performance KPIs
  • Detail-oriented but able to see the bigger marketing picture
  • Comfortable making decisions in a fast-paced environment
  • A team player with strong communication skills
  • Tech-savvy and eager to learn, test, and improve constantly
  • Fluent in English (written and spoken); German is a strong advantage


Your Toolbox Meta Ads Manager · Meta Business Suite · Meta Events Manager · Meta Pixel · Meta Conversions API · Meta Audience Insights · Meta Creative Hub · Google Analytics 4 (GA4) · Google Tag Manager · Facebook Ad Library What We Offer ✓ Flexibility: Option for working from home Competitive salary package Monday–Friday working hours (9:00–18:00) 100€ food vouchers Transport to the office or travel expenses + company parking Additional healthcare insurance 27 days paid annual leave Free professional training & language courses Complimentary dental services at Dentaprime Daily healthy two-course lunch Free smoothies, coffee, and drinks MultiSport card at a special price Friendly, international, and collaborative work environment Team-building events and social activities

Ready to Create Campaigns That Make People Smile? Join Dentaprime and help redefine what high-impact performance marketing looks like — with purpose, creativity, and results.

? Apply now and bring your ideas, numbers, and strategy to life with us.

All applications are treated with strict confidentiality, in accordance with the PDPA. Only shortlisted candidates will be contacted.


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