TITAN Group, one of the key international cement producers, serves customers on over 25 markets. It has built a network of 14 cement plants, 70 quarries, 127 concrete centers in 10 countries on 4 geographic regions plants and employs 6,000 people. Founded in Greece in 1902, TITAN is a multi-regional, vertically integrated cement producer combining entrepreneurial spirit and operational excellence with respect for people, society and the environment.

Zlatna Panega Cement AD, a subsidiary of TITAN Group and a leading producer of building materials in Bulgaria, is currently searching for a highly motivated professional to join our team in Marketing and fulfil the role of: Marketing Specialist

About the Role: We are looking for a proactive, hands-on Marketing Specialist to join our newly established Marketing function in Bulgaria. This is a generalist, execution-focused role that combines market insights, commercial enablement, product launch support, and marketing communications. Working closely with the Marketing Manager and Sales, you will help execute the annual marketing plan, support new product launches, prepare trade materials, and coordinate campaigns, trainings, and events. You will also play an important role in collecting market insights, conducting competitor analysis, and preparing reports to support data-driven decisions. This role is ideal for an early-career marketer who enjoys organizing, coordinating, analysing data, and making sure plans are delivered with quality and on time. You will collaborate closely with Sales, R&D, Production, and external partners, always with a clear focus on supporting business growth in Bulgaria.

Key Responsibilities: 1. Support the Development and Execution of the Marketing Plan

• Work closely with the Marketing Manager to support the creation and execution of the annual marketing plan for Bulgaria.
• Contribute to building and implementing the annual marketing plan for Bulgaria.
• Coordinate day-to-day activities, ensuring progress, alignment, and timely execution.
• Prepare analyses, insights, and recommendations to support decision making.

2. Market Insights & Analysis

• Collect and organize market, customer, and market players information from internal and external sources.
• Conduct ongoing field research with Sales teams to understand pricing dynamics, customer needs, and competitive activities.
• Prepare dashboards, summaries, and reports to support commercial strategy, product portfolio decisions, and opportunity assessments.

3. Sales Enablement & Commercial Support

• Prepare and adapt sales tools (presentations, product sheets, case studies, training materials) to support effective customer conversations.
• Assist in organizing training sessions, customer workshops, and seminars.
• Support Sales with targeted materials and insights for key customers, segments, and initiatives.

4. Organize and Execute Marketing Campaigns & Activities

• Plan and implement local marketing activities such as trade fairs, customer events, promotional campaigns, etc.
• Manage logistics, materials, supplier coordination, and follow-up reporting.

5. Support New Product Launches

• Assist with planning and executing new product introductions, including launch materials, customer KPIs, communication materials, and follow-up reporting.
• Collect feedback from Sales and customers to support continuous improvement.

6. Prepare and Localize Marketing & Sales Materials

• Develop, adapt, and localize presentations, brochures, case studies, and sales tools tailored for the Bulgarian market.
• Ensure materials meet brand standards and support growth strategies.

7. Coordinate with Agencies, Suppliers & External Partners

• Work with creative agencies, designers, printers, and other suppliers involved in marketing projects.
• Prepare clear briefs, request quotes, track timelines, manage approvals, and monitor deliverables.

8. Provide Administrative & Logistical Support

• Handle operational tasks such as preparing purchase orders, monitoring budget-related documents, and planning logistics for events and campaigns.
• Ensure materials, samples, and tools are available and delivered on time.
• Prepare post-activity evaluation and ROI analyses, followed up with clear next steps.

Requirements: Education & Experience

• 1–3 years of marketing experience
• Experience in B2B, industrial, or building materials industries is an advantage
• Bachelor’s degree in Marketing, Business, Communications, or a related field.

Skills & Competencies

• Strong organizational skills and attention to detail.
• Able to work with data, conduct analyses, and prepare structured reports.
• Creative mindset combined with structured, disciplined execution.
• Proactive, curious, and eager to learn.
• Good communication skills; ability to adapt content for different audiences.
• Ability to handle multiple tasks and coordinate with different stakeholders.
• Good command of English (written and spoken)
• Proficiency in MS Office (PowerPoint, Excel, Word); experience with design tools is a plus.

What We Offer

• A unique opportunity to join a newly created Marketing team with strong prospects for professional growth.
• Direct exposure to strategic and operational marketing across campaigns, digital, events, and product launches.
• Dynamic and supportive working environment where initiative and creativity are valued.
• The chance to make a visible impact in a growing market and contribute to shaping brand presence in Bulgaria.
• Motivating remuneration;
• Annual bonus for achieved results;
• Learning and development opportunities;
• Home office - 2 days per week, after probation period;
• Food vouchers and additional food allowance;
• Insurances: Health insurance; Life, Work accident:
• Bonuses for baby, first-grader, Christmas, and Easter benefits;

If this opportunity sounds interesting, please apply by sending your resume in English by 20 Jan 2026. We will contact only suitable candidates. All applications will be treated with strict confidentiality.