E-commerce Marketing Specialist
Пълно описание
For our client, a leading FMCG company, we are looking for an experienced E-commerce Marketing Specialist
The role:
- to participate in the online marketing strategy creation
- to prepare monthly online marketing plans for digital sales improvement
- to analyze the customer feedback and the efficiency of the campaign
- to create campaigns in the social channels of the company including the website and online partner’s store
- to work closely with the other marketing team members, creative teams, etc.
- to execute ad campaigns on search engines
- to create, review, and update content on e-commerce websites
- to monitor benchmark competitors digital campaigns and overall performance in e-commerce
- to analyze customer feedback to improve user experience, adjust ongoing campaigns, and increase traffic on all digital platforms
- etc.
- has a University Degree in Marketing or Communications
- has a digital marketing experience
- has a strong understanding of digital marketing practices
- has a good knowledge and working experience with Google Analytics
- is Good in English and Fluent in Bulgarian
- is a well-organized, proactive, loyal, positive, and creative person
- loves to work in a team
- proven track record in online sales or marketing campaign management
- strong communication and analytical skills