For our client, Legrand Bulgaria, we are looking for experienced and motivated DIY & Retail Business Development Manager

Legrand Bulgaria is seeking a dynamic and results-oriented DIY & Retail Business Development Manager to expand and enhance our presence in the DIY and retail sector across Bulgaria. The role involves managing the distribution network, driving sales growth, coordinating marketing activities, and ensuring strong brand representation.

Key Responsibilities:

• Promote Legrand’s brand, products, and solutions in the Bulgarian market.
• Develop and manage the national DIY & retail distribution network, identifying and onboarding new distributors.
• Oversee commercial activities and develop strategies to strengthen Legrand’s presence in DIY & retail channels.
• Collaborate on marketing plans, budget allocation, and promotional events.
• Ensure proper merchandising and coordination with distributors’ sales teams.
• Drive product sales through pricing, marketing, technical support, and communication efforts.
• Develop and execute commercial action plans.
• Work with communication specialists to implement marketing strategies.
• Assist in pricing strategies and tariff price list development.
• Monitor market trends, competitor activities, and industry insights.
• Maintain strong relationships with partners and key stakeholders.
• Regularly update the marketing team with competitor and market developments.
• Submit weekly reports and maintain accurate customer and market data.
• Ensure compliance with company policies, confidentiality standards, and proper handling of company assets.

Qualifications & Skills:

• Proven experience in business development and sales, preferably in DIY & retail distribution.
• Strong knowledge of the Bulgarian market and competitor landscape.
• Excellent communication, negotiation, and relationship management skills.
• Ability to work independently and drive business growth.
• Experience in merchandising and retail sales management is a plus.
• Proficiency in CRM tools and Microsoft Office Suite.
• Fluency in Bulgarian; English proficiency is a plus.
• Valid driver’s license and willingness to travel frequently.

What We Offer:

• Competitive salary and performance-based incentives.
• Company-provided resources (car, laptop, mobile phone, etc.).
• Professional growth opportunities within a global leader in electrical solutions.
• A dynamic and supportive work environment.
• Social benefits – Multisport, food vouchers, healthcare card with full coverage.
• Additional life insurance.

If you are a motivated professional passionate about developing the DIY & retail sector, we encourage you to apply and join Legrand Bulgaria! If you are interested, please send us a CV. Only short-listed candidates will be contacted. All applications will be treated with strict confidentiality. All data, submitted by you, is personal and will be protected according to the requirements of the Law of Personal Data Protection and EU Regulation 2016/679. Let's DO activities are based on a Recruitment license N:2543/ 15.06.2018;