Direct-Response Copywriter

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Grove Global Consult is a consulting and recruitment agency providing strategic consulting services to the private business sector worldwide.

Are you ready to start your dream job?

We’re looking for a true Direct-Response Copywriter , not a blog or content writer, but someone who knows how to craft words that sell, persuade, and trigger emotion across multiple paid media channels. This role is ideal for a performance-minded creative who understands how to write copy that moves users from scrolling to clicking, and from curiosity to conversion.

What We’re Looking For:

  • Proven experience writing VSL scripts, short-form ad copy, and landing-page copy
for paid campaigns on Meta, TikTok, YouTube, and native platforms.
  • A deep understanding of direct-response principles . curiosity, desire, urgency, fear of
loss, social proof, and storytelling frameworks like AIDA, PAS, and Problem-Agitate Solve.
  • Ability to write with clarity, rhythm, and flow , every line should earn the next click or
keep the viewer watching.
  • Skilled at creating hooks, scroll-stopping intros, and emotional angles that resonate
with the target audience and align with the campaign’s offer.
  • Experience writing copy for multiple verticals (e.g., health, finance, e-commerce, lead
generation, biz-opp, etc.) while maintaining compliance and platform-safe tone.
  • Comfortable collaborating with media buyers, video editors, and CRO designers to
adapt messaging based on performance data (CTR, CVR, CPA).
  • Can analyze ad metrics, learn from test results, and continually refine headlines, CTAs,
and messaging angles to improve conversion rates.
  • Strong grasp of social-first psychology , how people consume, react, and decide within
3-second attention windows. Responsibilities:
  • Writes directly for video ad scripts (VSLs) and landing pages, not long-form content.
  • Familiar with creative testing environments, feedback loops, and high-volume content
pipelines.
  • Experience using AI tools like ChatGPT, Claude, Jasper, Copy.ai, or Notion AI as
support tools, not crutches, creativity and human insight remain essential.

What We’re Not Looking For

  • Traditional SEO, blog, or article writers who focus on information, not persuasion.
  • Email or brand copywriters without experience in direct-response funnels or social
media ads.
  • Writers who don’t understand performance metrics or can’t adapt copy based on data
and testing feedback.
  • Anyone uncomfortable writing emotionally charged, conversational, sales-oriented
copy.

Please send your CV in English. Only shortlisted candidates will be contacted. All applications are strictly confidential.

Recruitment license issued by the Ministry of Labour and Social Policy under № 3018 / 30.04.2020.


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