Digital Performance Marketing Specialist

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At Multisport we stick to our promise to support employees of companies and institutions to lead an active and healthy lifestyle and we continuously seek to deliver best service to our customers and partners.

We are looking for a proactive and well-organized Digital Performance Marketing Specialist to support our marketing operations across social media management, internal requests, and preparation of marketing and communtication materials. This role is ideal for someone who enjoys working in a fast-paced environment, balancing creative tasks with strong attention to detail and coordination. What you’ll do:

  • Drive qualified leads and revenue growth through paid digital channels.
  • Plan, create, and optimize campaigns across paid search, social, display, video, and affiliates (Google Ads, Meta Ads, LinkedIn Ads, YouTube, and other paid channels)
  • Conversion rate optimization (CRO) – landing pages, forms, A/B testing, funnels.
  • Test new audiences, formats, and creatives to reach performance targets (remarketing, lookalike, intent-based)
  • Analyze results and extract actionable insights for optimization.
  • Manage budget allocation across channels for efficiency and scale - CPA, CPL, ROAS, CAC
  • Collaborate with Brand to ensure strong creative assets and landing pages.
  • Monitor industry trends and competitors.
  • Tracking and attribution setup: GA4, GTM, conversion tracking.
  • Present performance reports with recommendations.


To be successful you need to have:

  • Growth-oriented mindset with curiosity to test new channels, formats, and ideas
  • 3+ years of hands-on experience in performance marketing (paid search, paid social, display, video).
  • Experience with A/B testing, experimentation frameworks, and optimization methodologies.
  • Ability to analyze data from Google Analytics, ad platforms, BI dashboards, and extract insights.
  • Experience working with landing pages, CRO principles, and user journey optimization.
  • Familiarity with UTM tracking, pixel implementation, tagging, and event setups (working closely with BI/IT).


What we offer:

  • Opportunity to learn and develop
  • Freedom to fully bring in your individual strengths and skills
  • Additional Health insurance
  • Transportation allowance
  • Multisport card (and a whole team that will motivate you to be as active as possible)
  • On‑premises fitness hall
  • Massages and refreshments in the office
  • Excellent remuneration package and working conditions
  • Modern office space at a great location
  • Team events, sports challenges and more


If you’re ready to contribute to the health and wellbeing of thousands of people and believe you’re up for the challenge, we’d love to hear from you. Send us your CV and join the Multisport team!

Please be informed that the personal data provided by you will be processed for the purposes of the recruitment process. Benefit Systems Bulgaria takes the responsibility to handle, use and store all personal data, applying utmost measures for protection and confidentiality.


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