Digital Marketing Specialist

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Technomarket Bulgaria sJSC is the largest Bulgarian retail company for consumer electronics, office equipment and telecommunication products - with 56 stores throughout the country and over 1,000 employees. We believe that our success is due to professionalism, dedication, and team-work of our employees. That’s why we expect that our future employees will be not only qualified, but also that they will have the attitude to join a team whose constant goal is increasing the efficiency, building a stimulating work environment and constructive corporate culture.

TECHOMARKET is looking for a

DIGIATAL MARKETING SPECIALIST - In this role, you will be responsible for developing and implementing effective digital marketing strategies to promote our products and services, increase brand awareness and drive sales.

Responsibilities:

  • Develop and execute multi-channel digital marketing campaigns using platforms such as Facebook, Instagram, and Google Ads;
  • Manage email marketing campaigns using Salesforce Marketing Cloud;
  • Collaborate with cross-functional teams to create compelling digital marketing materials;
  • Monitor and analyze campaign performance to measure effectiveness and optimize results;
  • Creating and managing all content and copywriting activities (including on site articles);
  • Apply UX design principles to improve the user experience on our digital channels.
Key requirements:
  • Proven experience as a digital marketing specialist or similar role;
  • In-depth knowledge of digital marketing platforms and techniques;
  • Experience with Facebook, Instagram, Google Ads, Salesforce Marketing Cloud, and UX design;
  • Excellent analytical and problem-solving skills;
  • Strong communication and collaboration skills;
  • Excellent writing and editing skills;
  • Bachelor’s degree in marketing, business or a related field;
  • Basic knowledge MSSQL is a plus;
  • Excellent English language skills.
What do you get?
  • Opportunities for professional and personal growth;
  • Chance to acquire new business competencies;
  • Competitive remuneration package;
  • Dynamic work in a challenging environment;
  • Ambitious and motivated team.
If you match the criteria and can face the challenge, please send us your CV. Only shortlisted candidates will be contacted. Confidentiality is guaranteed.

Technomarket Bulgaria sJSC process only legal collected personal data necessary for the specific, defined and legitimate purposes solely for the purposes of this selection in accordance with the regulatory requirements including but not limited to the provisions of Regulation 2016/679 and Personal Data Protection Act.


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