We are looking for a creative and results-driven Digital Marketing Coordinator to contribute to driving customer engagement and increasing sales through compelling digital campaigns. You know how to inspire with words and influence with visuals? Join the world of luxury of IHG Hotel & Resorts and become part of the award-winning team of hoteliers at InterContinental Sofia.

Key Responsibilities:

• You will be creating, releasing, and monitoring content (in Bulgarian and English language) on the online channels, social media, as well as the hotel’s and restaurant’s website aligning with the company marketing objectives and target audience.
• You will analyze social media metrics to measure the success of social media campaigns, adjusting tactics as needed to improve performance and return on investment (ROI).
• You will create presentations and newsletter in line with brand standards.
• You will communicate directly with guests and clients via social media channels.
• You will work closely with the sales team and the operational departments to coordinate marketing activities, photo shooting, new menus production, press release, launching promotional campaigns, etc.
• You will ensure all marketing and communications adhere to brand standards and guidelines across all forms, in print collaterals and online.
• You will report to the Director of Sales and Marketing and you are ready to work on-site in the hotel.

Qualifications

• Fluency in spoken and written Bulgarian and English
• Able to work with graphic design software to create visuals and communicate ideas that inspire, inform, or captivate consumers
• Previous experience in the hotel business would be an advantage
• Creative and outgoing personality
• Organized, self-motivated, and flexible
• Team player, ready to work with different functions and ability to work autonomously as well
• Education in digital marketing is a plus

You’ll have the ambition, talent, and key skills to succeed in this role and contribute to our True Hospitality. In return you can look forward to a great working environment and a professional team, to ensure that you find a room to belong and grow. We provide free meals in staff canteen, free laundry and dry-cleaning of business clothes, additional health insurance after successful probation period, online training opportunities with IHG University and discounted employee rates at our hotels worldwide.

Hotel InterContinental Sofia was opened in March 2018 with a landmark location at the heart of the capital - sure to provide you a truly authentic sense of the destination. The hotel has 194 rooms and suites with elegant décor and full range of modern facilities. It offers a superb gastronomic experience in our restaurants ADOR, Asian cuisine and sushi in restaurant Floret, a dedicated Concierge team and luxury health and wellness center Hexaya. In addition, our conference center has 5 multifunctional meeting rooms with daylight and high-class presentation equipment. The InterContinental Hotels & Resorts brand belongs to the IHG® family of brands - a global hospitality company with over 6300 hotels in over 100 countries around the world.

Our recent awards that the InterContinental Sofia team is proud of: World Travel Awards - Bulgaria's Leading Hotel for 2023 for 6 years in a row World Luxury Awards – Best Luxury Hotel in Eastern Europe for 2024 and 2023; Luxury Business Hotel for Bulgaria for 2024 and Best Presidential Suite in Europe 2024. World Luxury Awards 2024 - ADOR restaurant - Fine Dining in Bulgaria; Gourmet Cuisine in Eastern Europe Our ADOR restaurant was awarded “Restaurant of the Year” by Bulgarian Tourism Awards in May 2023. Green key certificate - a standard of excellence in the field of environmental responsibility and sustainable operation within the tourism industry and a recognition for our sustainable business model In top 3 among all InterContinental hotels in Europe the last three years with Overall guest satisfaction score in Medallia above 91% Hotel of the Year for 2022 и 2021 of “Destinations – the ultimate guide for your holiday” magazine Listed in Michelin Guide for luxury hotels in Sofia