We’ve been turning job searches into exciting new beginnings for 18 years! With offices in Bulgaria and Serbia, we connect top talent with leading Bulgarian and international companies. We believe in helping people grow into their best selves, and our ever-growing network of happy candidates and clients is what drives us forward. Let’s shape the future together!

For one of our clients – a leading tech company in the gaming sector, offering more than 25 years of exceptional experience worldwide, we are on a lookout for а CRM Manager.

Essential Duties and Responsibilities:

• Support and assist the Head of CRM in daily operations and act as deputy when required,

ensuring seamless team performance;

• Lead and mentor junior executives, fostering a high-performing and collaborative CRM team;
• Manage end-to-end multi-channel CRM campaigns, including quality assurance,

performance tracking, and optimization;

• Develop and implement automated lifecycles to increase customer retention, conversion, and

overall player value;

• Plan and execute promotional calendars and CRM strategies in alignment with stakeholders

and budget targets;

• Analyze customer data to provide actionable insights, track KPIs, and make

recommendations to maximize revenue;

• Ensure all CRM activities comply with industry regulations, licensing requirements, and

responsible gaming policies.

Requirements:

• Minimum 2–3 years of CRM management experience within the online sportsbook and/or

casino industry;

• Strong understanding of CRM strategies, lifecycle management, and marketing automation tools;
• Proven ability to convert registered customers into paying players and optimize retention;
• Excellent written and verbal English communication, with strong presentation skills across

all organizational levels;

• Highly analytical, with the ability to translate complex data into actionable insights for

decision-making;

• Strong project management, planning, and organizational skills, with attention to detail;
• Results-driven, proactive, and able to deliver high-quality work consistently in a fast-paced environment;
• Experience with Optimove is desirable.

Our client offers:

• Competitive benefits package including food allowance, health insurance, and discounted

Multisport card from day one;

• Additional bonuses such as baby bonus, newlywed bonus, refer-a-friend incentives, and

access to EAP support;

• Corporate taxi scheme for late shifts, plus regular company social events and continuous

training programs;

• After 6 months: supplemental dental plan, life insurance, monthly utilities allowance, and

annual wellness budget;

• Five extra vacation days per year (available after the first 20 days and non-transferable);
• After 12 months: annual performance bonus of up to one full monthly salary;
• A supportive work environment with opportunities for growth, creativity, and professional development;
• Standard working hours, with the option for a hybrid work model after the third month.

If you feel excited and confident that you’re the perfect fit, we encourage you to take the next step. Kindly share your detailed resume in English when you get a chance. (and don’t forget to include the reference number MA_).

Rest assured that we will reach out promptly to the candidates whose profiles closely match our requirements. Your privacy is of utmost importance to us, and all your information is safeguarded in compliance with the regulations of the Commission for the Protection of Personal Data (Астреа Рикрутмънт ЕООД, reg. No 1809).